How to Start a Lifestyle Blog

A step-by-step tutorial walking you through how to start your lifestyle blog.

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Do you want to start a lifestyle blog, yet feel overwhelmed with where to start?

When I first started a lifestyle blog in February 2017, I felt the same way. Starting a blog feels like you’re tackling an endless to-do list! On top of that, putting yourself and your writing out there is intimidating. Plus, how do people niche down on a topic? Over the years, I’ve rebranded from writing a millennial woman blog to writing work-from-home content. I’ve finally settled on content pillars of solopreneur life, web design on Elementor and mindset. 

One of the most important parts about my journey is that I didn’t let my endless stream of ideas hold me back; I just started.

Finally starting my blog helped me:

  • Earn my first $0.44 commission on Amazon Affiliates.
  • Make over $9,100 from blogging in my first year.
  • Start a career in WordPress website design, helping women build websites that built trust, confidence and revenue.

A big decision I made when I first started my lifestyle blog was deciding whether or not to pay money upfront. Growing up in an Asian-American family that lived paycheck-to-paycheck, I am a penny-pincher by nature. I felt scared about taking a leap and investing under $200 in my blog.

Looking back, I realize that $200 is a small amount to invest in a business – even a blog. Our generation has it easy when it comes to building digital businesses from scratch.

SO many of you pop into my Instagram DMs asking me about how to start a blog of your own. Well… here’s the answers to all of your questions!

Reasons NOT to Blog

I can think about a few reasons you shouldn’t start a blog.

  • You don’t feel passionate about the subject(s) you want to write about;
  • You don’t REALLY like writing;
  • Time is something you never have, and you’re unwilling to make time to write;
  • The only thing that’s exciting to you is the money, and nothing else.

Granted, the reasons are different for everyone. But if you don’t enjoy writing, you don’t feel passionate enough about your subject, or you’re only fueled by the potential of profit… maybe you shouldn’t start a blog.

Reasons to Start a Blog

  • Create a space where you can share everything you’re passionate about;
  • Start writing amazing, influential content;
  • Connect with the supportive blogging community;
  • Empower you and give yourself confidence;
  • Inspire others through your content;
  • Grow your skillset, including social media management;
  • Open opportunities to collaborate with other businesses.

The list of why you should start a blog goes on and on. A blog can be a creative outlet, a marketable skill-builder, a living resumé…like all things, it will be what you make it.

Like all things in life, blogging can have its days of excitement and days of wanting to throw everything out the door. That being said, choosing to write about a topic (or topics) you love will carry you through those unmotivated days.

What you need to know about starting a lifestyle blog

Starting a lifestyle blog is one of the easiest ways to start blogging because you are literally starting a blog based on your life.

That also means that you have to make the extra effort to stand out beside everyone else in that niche.

But…how, right?

  • Narrow down your audience. What kind of lifestyle content do you want to write? Who do you want to write for? Millennials? Women? People with wanderlust?
  • Write down what brought you to where you are. One of the most powerful ways to stand out apart from the rest is through your STORY. So, what lifestyle transformations helped you get to where you are today?
  • Take time to design your aesthetic. Choose a blog theme that represents you. Likewise, choose fonts and colors that really give off the vibe you want others to feel about your brand. Are you edgy? Feminine? Rebellious? Professional? Choose photos, colors, and fonts that communicate that.
  • Connect with other lifestyle bloggers. Once you know what type of lifestyle content you want to write, connect with bloggers who would have audiences similar to yours! It’s easy to talk to someone when you have the same interests. And it also opens potential opportunities for collaboration in the future.

Still interested? Let’s start building your lifestyle blog.

What’s the difference: free vs. self-hosted?

When you have choice between a free host (like or Blogger) and a paid host (like Siteground or Bluehost) is in front of you, the choice seems obvious. Who doesn’t like the word “free”?

Actually, free hosting isn’t all it’s cut out to be.

  • Your host can shut your site down at any time.
  • Your host may have restrictions when you start monetizing your blog.

It might be confusing, but and a self-hosted WordPress blog are different. starts as a free hosting service. Self-hosted WordPress blogs (or software) can be installed to your very own WordPress website. With a self-hosted WordPress blog:

  • You can have a personalized and professional e-mail address
  • Your website will perform better on search engine searches 
  • You have far more control over the customization of your blog

If you are serious about blogging, the small investment to start your own self-hosted blog will be the best decision in the long run. It will be a time-consuming pain to transfer your content from a free service to your own.

I am going to guide you through the process of purchasing your very own self-hosted website through a host that offers a simple one-click WordPress installation.

Get a domain and hosting

Starting your self-hosted blog requires two things: a domain, and hosting for that domain. I recommend Bluehost if you are looking for a host with great uptime, and 24/7 customer service.

Benefits of Using Bluehost

  • Bluehost offers helpful, fast 24/7 customer service
  • They install WordPress for you for free in one click!
  • If you already have a website, they offer free website setup and transfer
  • Industry leading in terms of uptime
  • You get a FREE domain with purchase!

Is your domain available for purchase?

Bluehost offers three options for hosting plans. You can use this link to sign up and get hosting for as low as $2.95/month! To be honest, I regularly wish that I started blogging with Bluehost. Their discount only applies to the number of months you pay for upfront, so I recommend paying for as many months in advance as possible.

(I purchased two years upfront and it only took me less than two months of blogging to earn my money back for my domain and hosting, but it’s different for everyone).

After you select your plan, you can either claim your free new domain, or use a domain you already own.

After you either purchase or transfer your new domain, all you have to do is take a few minutes to fill out your information.

Seriously, you can start a website at $2.95/mo! It’s one small sacrifice (like skipping a coffee) every month in order to start the a website that works FOR you.

How to install WordPress

Immediately after you set up your domain and hosting, you can take advantage of Bluehost’s easy, one-click WordPress installation right after you purchase your plan.

And, if you ever run into any trouble, Bluehost has quick 24/7 customer service who are more than prepared to answer any questions you may have (trust me, I’ve taken advantage of this, too!).

I’ve worked with other hosts who charge MORE than Bluehost does – hosts who don’t offer 24/7 customer service … and when you finally do get in touch with them, you get in touch with snarky agents who make you feel like you’re burdening them.

Once you install WordPress, you can access your WordPress Dashboard by typing in:


How to navigate your WordPress Dashboard

If you’re new to WordPress you might be overwhelmed by its Dashboard. Don’t worry, once you learn all the terms, you’ll realize how simple it can be. Let me walk you through the WordPress dashboard options on the sidebar.

1. Posts

The “Posts” option helps you organize your posts, including your post categories and tags. You can view “All Posts” including drafts and edit your posts from here.

When you add a new post, you can also manage its categories and tags.

Please, please make sure “Uncategorized” is unchecked. Give each post the love and recognition it deserves. Assign it to a category.

Categories are your blog’s overarching concepts. Like, for example, my categories are lifestyle, travel and blogging.

As for tags, you can think of them like subcategories or hashtags. If you link your blog to Bloglovin, your tags will show up whenever you post a new post!

2. Media

The “Media” section showcases files you upload, including images. You can see what you’ve already opened by clicking Library. To add a new photo, click “Add New”. You can also add to your media library when you are editing a post.

You can title your images, edit their sizes, and update the Alt Text. Make sure you update the Alt Text on every image. This will contribute to your website’s search engine optimization and will help your articles rank higher on search engines.

3. Pages

Different than posts, Pages do not show up on your blog’s feed. You can get creative with the type of pages you make, but essential pages to write are an About Me page and a Contact page.


This section is where you can manage the comments on all your posts. You can approve comments, mark them as spam, and even reply to them!

5. Appearance

The appearance section of your Dashboard is where you can select or upload your theme, and customize the look of your blog.

This blog’s look was put together using a free and lightweight theme called Hello and the premium Elementor Pro plugin. There is both a free and paid version of Elementor, and I wholeheartedly recommend this drag-and-drop plugin!

Related Reading:

6. Plugins

Plugins are an additional way you can customize your blog. Think of them like apps that help you make your blog do what you want! Plugins are what make software so much better than free hosted blogs.

Some of my favorite plugins are:

  • Elementor Pro: Elementor Pro is an intuitive drag-and-drop pagebuilder plugin for WordPress.
  • Yoast SEO: Yoast SEO is one of the easiest tools to add to a website! It allows you to customize how links from your website show up on Google and social media.
  • W3 Total Cache: This plugin helps speed up your website! I recommend a caching plugin for every WordPress website.

And then what?

Yes, starting a website has a learning curve.

Mistakes (or things that feel like mistakes) happen along the way, and as the perfectionist you probably are, there will be a lot that you’ll want to change. Believe me, it’s okay to learn as you go.

It’s just as important to never give up. There are days I think this isn’t going to work out… take them as they come, but find ways to get past them. Because: it is going to work out. You just need to be proactive and figure out the “how.”

Do you have any questions about creating a blog? What surprises you about blogging? 


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